Kanye West, 34-year-old singer, believes if he is based in the British capital he will be able to improve his reputation as a fashion designer and was overheard telling guests at a party for the label that he is going to spending most of his time in England in the new year.
A source told The Sun newspaper: "He's close to the lecturers and students at the Central Saint Martins College and being in London means he can stop by for advice any time."He'll be over here preparing his Paris Fashion Week show, due in March. He's also been looking for a studio.
"While at the party Kanye was giving models his email address."
Kanye launched his clothing line in October and named it after his late mother Donda - who passed away in November 2007 following complications from cosmetic surgery.